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Lucy Jacobs

VP Marketing at Invenias

About Me

Lucy has a wealth of marketing experience, gained running her own businesses and working in the Software Applications marketplace. She has held marketing roles at Salesforce.com, Siebel Systems, Informix and Oracle. At Siebel Systems she was one of the first Marketing employees in Europe and was fundamental in driving the success of Siebel in the UK and Europe during a period of rapid growth.She has experience across all marketing disciplines, including public relations, advertising, customer advocacy programmes, event management, channel marketing, executive programmes and direct marketing.

Lucy Jacobs's Passles

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7 Signs your phone runs your life!

I talk to my children about the dangers of always being on social media, but I think I'm as bad as them with my phone, if not worse!

How...

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New Skills Needed for Luxury Goods

A recent survey by leading executive search firm, DHR highlights that new skills are needed for the boards of top luxury brands . The...

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unknownx500

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Executive Search - Art or Science?

To an outsider it may appear that executive search processes lack scientific rigor, being based on personal relationships and the classic...

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unknownx500

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